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FIVS-ASSURE

Brown-Forman Corporation’s Marketing, Advertising and Promotional Policy for Beverage Alcohol

Policy that applies to all activities performed to market Brown-Forman brands, including brand advertisement, on-and off-premise promotional activities, brand innovation activities, experimental marketing, consumer planning, and relationship marketing.

For more information on this initiative, click here

Sponsor: Brown-Forman

2018-09-19T16:32:51+02:00